package

Squarespace

course platform

Course Development & Strategy

Video Editing & Asset Design

Consulting & Audit

Platform Setup

scope of work

Teddy Bear Haircut

GIRL WITH THE DOGS

Vanessa De Prophetis, widely known as "Girl With The Dogs," is a renowned pet groomer and content creator. She owns Perfect Pooches Dog Grooming in Niagara Falls, Ontario, and has built an impressive online presence with millions of followers across platforms like TikTok and YouTube. Vanessa’s videos are a blend of educational content and humor, aimed at both entertaining and educating pet owners about the importance of proper pet grooming​.

HOW vanessa DETERMINED SHE NEEDED HELP WITH HER ONLINE COURSE creation

LET'S TALK ABOUT THE VIDEO EDITS

In editing Vanessa's course videos, I developed a unique visual style that utilized her brand's colors, creating a distinctive online learning environment. Here’s what I did:

  • Tailored each video with her brand colors, adding a consistent visual theme that's instantly recognizable and aligns with her brand identity.
  • Introduced engaging titles, practical tips, and visual cues within the lessons.
  • Utilized multicam editing to offer 2 different shooting angles, ensuring a thorough understanding of each grooming step.

the online course platform

After uploading all of the videos, to the Squarespace course platform, I added the following:

  • lesson excerpts & descriptions
  • alt text descriptions 
  • lesson transcriptions
  • lesson graphics 
  • mobile optimization
  • links to all products used

Online course graphic design

I developed the following for The Teddy Bear Course:

  • course presentation slides
  • videos covers
  • workbook download with all products linked

— vanessa of girl with the dogs

"Ericka has done an outstanding job editing my pet grooming courses. The entire process was smooth, with clear step-by-step instructions provided. She not only enhanced my content but also assisted in scriptwriting and improving audience engagement.

Ericka completed everything promptly, meeting all deadlines without fail. Her quick responses to my queries and ability to navigate my website, and download course materials were impressive. Hiring her was truly one of my best business decisions. I look forward to collaborating with her on future course development; she is, without a doubt, the perfect fit for the task. I highly recommend her editing services!

 Thank you, Ericka, for your excellent work."

LET'S GET STARTED

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